The World’s Longest Commute

Myles Heros: Hugo Brown

As part of our #mylesmoments we are introducing Myles Heroes as an opportunity to shout about the incredible things our users are achieving. This week Hugo Brown from
 London completed the Lands End to John o’Groats on a Santander Bike!

Bored of taking the tube everyday and unmotivated to cycle, Hugo started his challenge as part of a resolution to get outside more. The novelty of using a Santander Bike makes it all the more impressive.

Hugo said he absolutely loved seeing where he was on the map and it gave him some real context and sense of achievement, which would have otherwise just been a stat on a tracking app.
He quipped that he thinks he deserves to buy his own bi
ke now, we agree! The famous 950 mile long route takes you virtually across the whole of the UK. We asked Hugo whether he’s planning on attempting an even longer challenge next, to which he’s said he may try the US Coast to Coast next.

Got a #mylesmoment you want to share with the world? Let us know at [email protected]!

Best Fitness Challenge Team Names (50+ great funny, creative & catchy name ideas for your team)

Forget the actual fitness challenge. We all know the real competition  is which team’s got the best team name. We see lots of team names through our virtual challenges here at Myles and here are some of our favourites.

We’ve created a list of names for you which will be related to a whole heap of challenge types, such as walking, cycling, running, steps or general fitness. Whether it’s for a corporate event, a charity fundraiser, a sports club or anything else, you should be able to find a fatastic team name to set you up for successs in the list below.


Got any to add to the list? We’d love to hear them in the comments!

General Puns

  • Fitmen for hire
  • Cruisin’ for Losin’
  • A Lot at Steak
  • The Gladeaters
  • Got The Runs
  • Head Over Meals
  • All Pain, No Gain
  • Run Track Minds
  • Jacked in the box
  • Ketchup if you can

Just Happy To Be Taking Part

  • Born to Lose
  • Diminishing Returns
  • Sore But Sturdy
  • Are We There Yet?
  • Dwindling Expectations
  • Excess Baggage
  • Muffin Abductors
  • Pace Makers
  • Scrambled Legs And Achin’
  • Worst Pace Scenario
  • Cirque De Sore Legs
  • One Step At A Time

Film & Music Themed

  • Dead Men Running
  • Die Lard
  • Mission Slimpossible
  • 2 Fast 2 Furious
  • Legs Miserables
  • Dexys Midnight Runners
  • Slow Down For What
  • Red Hot Chilli Steppers

In it to win it

  • Going the Distance
  • Health Warriors
  • Fit Don’t Quit
  • Fitness Maniacs
  • The Unstoppables

Weight Loss Themed

  • Cast-a-Weighs
  • Chunky Monkeys
  • Dump Your Rump
  • Fatties No More
  • Gut Busters
  • Heavyweights
  • Hungry Hungry Hippos
  • Lovehandle Losers
  • No Mo Junk in da Trunk
  • Scale Tippers
  • Skinny Dippers
  • Flab-u-less
  • Waist Management

Fitness Themed

  • Bod Squad
  • Booty Busters
  • Bubble Butts

Other Fantastic Names

  • Disappearing Dames
  • Dwindling Divas
  • Heart Monitors
  • Rapid Thigh Movement
  • Ladies Who Crunch
  • Pimp My Stride

person riding a bike


Hopefully that’s given you some great inspiration for your fitness challenge team name.

We love seeing new names and setting up new challenges. If you’re interested in finding our more abour our virtual fitness challenges platform, please do get in touch!


Got a name that’s not on the list? Let us know in the comments!

Corporate Team Building

In any business, organisation or charity team; culture is key! Culture determines employee happiness, wellbeing and ultimately effectiveness. Culture ties people together and so making it right can lead to a better more cohesive team.

One of the best tools for team-building is completing a virtual challenge! We’ve worked with all sizes of businesses and all of whom have found that challenges improve communication, liven spirits and bring teams together.

Building a team virtually?

Working in a small, growing business ourselves we’ve experienced the difficulty of keeping up enthusiasm, especially whilst people are working from home. We regularly use our own bespoke challenges to engage team members, encourage competition and collaboration between employees.

Team Building ideas

During your virtual challenge you can run events, either online or (if safe) in-person to help boost engagement and build cohesion between your team members even more. You should be aiming to get the most out of your virtual challenge! We’ve listed some of our favourite team building events and ideas below:





Group chats!

Use the online dashboard to see where teams are along the route


If you want any more information or advice on how to improve team-building virtually, get in touch: [email protected]!


Corporate Virtual Challenges

Corporate Virtual Challenges

How to fundraise for a corporate virtual challenge


Corporate challenges are a fantastic way to promote employee wellness, increase team cohesiveness and businesses corporate image. We have vast experience in providing corporate virtual challenges and most commonly the challenges are completed in order to raise money for a charity. Some of our past clients include Capital One, Mind in Mid Herts and Brewin Dolphin.


Step One:  Choose a challenge!


The biggest step is getting in contact with your virtual challenge provider. You’ll be able to have a call or a Zoom to go over a potential route, all the services your provider can give you and any extra support you might need during your challenge.




Step Two: Choose a Charity

Many corporate challenges fundraise for one or multiple charities. These are usually closely aligned to a company’s overall mission or perhaps are based locally to the business. Make sure to create a JustGiving page for donations to include in any challenge marketing and emails.


Step Three: Connect to your Challenge

When starting a new challenge on Myles you can integrate your JustGiving page directly into the app in the set up phase. This will show your fundraising progress within the app and help you drive engagement and more donations. 


Step Four: Promote your event 

People follow people! You can utilise the sharing function on the Myles app to get as many people involved as possible. Continuous updates on your challenge will also:

  • Increase donations
  • Inspire competition
  • Increase engagement with challenge


Recommended marketing for your virtual corporate challenge:

Pre-event emails to boost signups

Social media marketing – i.e. posting on Facebook, Instagram, Twitter and LinkedIn

Fundraising stands – have a stand in the office with employees encouraging other to sign up and donate to the cause.


Step Five: Hit your goal

The best part! Challenges can be anywhere between a 1 day event to a virtual 3 month group effort. This is a great opportunity to get the most out of your fundraise. You can boast about it on social media and on emails with links to your JustGiving page. When you’ve finished your challenge make sure to thank your sponsors and donors too!

6 Reasons Why Your Company Needs a Corporate Wellness Program That Includes Fitness (Benefits)

Corporate wellness programs and initiatives create a win win scenario. The employer wins due to factors including increased productivity and decreased absenteeism. The employee wins as they are healthier and happier as a result.

Here are 6 reasons why your organisation should have a wellness program that includes fitness, based on facts and research, not opinions.

1. It Actually Saves Money

Corporate wellness programs can occasionally get pushback from key stakeholders as there isn’t an immediate return on investment. Actually, there is.

According to the Indiana State Department of Health, employers save on average $3.48 in reduced health care costs and $5.82 in lower absenteeism costs for every dollar spent on employee wellness. Collectively, that’s a 9.3x ROI. You can read more here.

2. Increased Productivity

There’s lots of different areas to a wellness program, such as mental, financial and physical wellness. Looking at the health benefits here, employees who didn’t exercise very much are 50% more likely to have high presenteeism than employees who are regular exercisers. This was discovered during a study by Brigham Young University.

Presenteeism = Being ‘at work’ but not actually working.

woman running

3. Don’t Be The Only Ones Not Doing It

According to the reward and employee benefits association, 86% of employers included physical activity in their wellbeing strategy. Employees are starting to expect these sort of packages. Don’t get left behind! You can read the full report here.

4. Less Sick Days

United Healthcare’s wellness survey shows that 56% of employees had fewer sick days because they took part in corporate wellness programs. This one is a huge win for both the employer and the employee.

5. Morale Boost

We all know how important morale is in a team. Employees get a huge morale boost from corporate wellbeing and fitness schemes.  In fact, 54% of organisations cite employee morale as their most improved metric from implementing wellness programs.

workplace communication

6. Effective Communication

High performing teams are awesome. The Harvard Business Review say that team performance is best among teams that communicate in informal situations. Whether that be problem solving during an escape room, or motivating each other on a fitness challenge. This communication is vital to help teams work together effectively.


Now What?

If you fancy a chat to discuss how we can set up an epic virtual fitness challenge for your organisation, get in touch!

Sustained Fitness Motivation and Consistency For 2021

I’m Iain Lucas, the Founder of Kickstart Fitness, and today I’m going to help you on your journey of finding sustained motivation and teach you how to achieve consistency to stick with your January goals for the whole year!

Iain Lucas

January is the time of year when everyone dusts off their running trainers, squeezes back into their kit and sets out with the goal of getting ‘fit’ this year!

It’s great to see people find their New Year’s ‘sparks’ and the motivation to reach new goals, get healthier and aim for a better version of themself, however, sadly this doesn’t normally last very long and people are left feeling like they’ve failed, for yet another year.

Don’t let that put you off setting yourself New Year’s goals, because today I’m going to be your guiding light helping you avoid January burnout and instead find sustained motivation.


Everyone’s motivations are different, however, there are two subgroups it will fit into… these are intrinsic (an internal goal e.g. chasing the feeling you get after a run, the runners high) and extrinsic (an external goal e.g. running to win a medal from a race). It is important before you set off chasing your New Year’s goal to establish, what is your why? And which category it fits into?

Often, you’ll find that when someone’s goal is intrinsic it is easier to sustain long-term, compared to extrinsic motivation. This is because intrinsic motivation comes from within, you’re invested in the task because you enjoy it and get satisfaction from doing it, it’s a lot more sustainable than completing a task for external reward only.

With that being said, it isn’t inherently bad to have extrinsic motivations. For example, when you first start exercising you may be aware of all the benefits it has but that alone might not be enough for you to do it and enjoy it, in this scenario extrinsically motivating yourself with an external reward could be the first step you need to get motivated, over time, you can try transition to being more intrinsically motivated, finding a deeper, more internal ‘why’ behind your goals to help you stick to them for the long term!

Both intrinsic and extrinsic motivation are key to behaviour change and both have a place, but make sure you understand each of them in order to utilise them best!

A common issue with sustaining January motivation is that it is easy to set yourself a colossal goal (which is great, and we need!), but then not take the next step to figure out how you will get to that end goal. Myles Challenges are a really fun way of setting goals, but even with an amazing app like Myles to use, you still have to stick with the goals you’ve set to reap the rewards. I find the best way of achieving this is by breaking the challenge down into small manageable chunks, break it all the way down to a day-by-day level where you can say “this is what I have to do”, and be confident that you can achieve it!

For example, in Janary you’ve set yourself the goal of completing the ‘Unofficial London Marathon’ on the Myles Challenge app, depending on how many days you want to split this across you can plan a day-by-day guide for kilometers on each day and when you’re resting to assure you feel confident that you can complete the challenge.


This leads me nicely onto consistency. Consistency is the one underlying principle that will control whether or not you reach your goal. One thing I preach to all my clients at Kickstart Fitness (online and in-person) is how beneficial having a ‘consistency calendar’ can be. I know what you’re thinking, “what does a calendar have to do with me reaching my goals?”

consistency calendar

A consistency calendar is a physical daily reminder of what you have to do to reach your goal. We take the majority of your energy away from what the end goal is (that we don’t really have control over) and put all that energy into your daily tasks (that we do have control over). Throughout the day you can tick off whether you managed to complete your daily tasks (e.g. nutrition, water, workout or rest!). When it comes to the end of the month we can look back at the calendar and see how consistent you were with all of your tasks. If you are getting 80% consistency or over you’re doing amazing and will make great progress towards your end goal! However, if your consistency is only 50% then you can’t be annoyed you’re not making progress as quickly as you’d like. Instead, next month focus on improving that number aiming to get to or above 80% consistency with your daily tasks.

The topics I’ve talked about today aren’t just for January, you can implement this way of thinking to the whole year, to the rest of your life even! It’s vital to have solid foundations in place to keep sustained motivation and consistency, and what we’ve talked about today will help you set them into place.

Good Luck with your goals and challenges in 2021, if you enjoyed what I talked about today I encourage you to sign up to the Kickstart Fitness weekly email to hear more from me about all things health, fitness and nutrition. I normally work with people who are trying to improve their health and lose fat, if that is another topic you’re interested in (or maybe the reason you’re running in the first place) then could really benefit from the emails!

If you have any questions about what we have talked about today or anything else health and fitness-related you can reach me on social media or via email!

Stay safe and go get your goals.

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